#GivingTuesdayNow Toolkit

GivingTuesday is a global generosity movement unleashing the power of people and organizations to transform their communities and the world. As a co-founder of GivingTuesday, the United Nations Foundation is proud to support #GivingTuesdayNow, a global day of unity to take place on May 5, 2020, as a response to the unprecedented need caused by COVID-19.

We’ll be providing opportunities for our partners and their communities and employees to stand with us in global generosity on this day to advance the fight against the pandemic through the COVID-19 Solidarity Response Fund. Please use the messaging and resources below to amplify this call to action.

Date: May 5, 2020

Hashtag: #GivingTuesdayNow

Website: https://now.givingtuesday.org/


Key Messages

  • Every year, GivingTuesday unites the world in generosity. Now, during the pandemic, we need solidarity more than ever. That is why GivingTuesday partners are coming together on May 5 for #GivingTuesdayNow – an emergency response to the unprecedented need caused by COVID-19.
  • There’s never been a more urgent time to support a strong global response. The World Health Organization (WHO) is leading the fight against COVID-19, ensuring all countries can prevent, detect, and respond to the pandemic, especially where needs are greatest.
  • Already, WHO has sent more than 2 million pieces of personal protective equipment – including masks, gloves, and overalls – to more than 75 countries, and 1.5m testing kits to 120 countries. But the world needs more to keep the frontline safe.
  • #GivingTuesdayNow will drive a spike of generosity, citizen engagement, business and philanthropy activation, and support for communities and nonprofits around the world. Join the UN Foundation in supporting the COVID-19 Solidarity Response Fund and the lifesaving work of WHO.

Calls-to-action:

This #GivingTuesdayNow, the UN Foundation invites you to:

  • Give thanks to a health worker or to a hero in your life.
  • Give love to your neighbors, your family, and to your friends.
  • Give support through the COVID-19 Solidarity Response Fund: https://covid19responsefund.org/

Spread the Word

Twitter

Tweet 1

Every year, @GivingTuesday unites the world in generosity. Now, during the pandemic, we need solidarity more than ever.  On May 5, join the @unfoundation in supporting the #COVID19Fund as the world comes together for #GivingTuesdayNow: https://bit.ly/2yjXWO2

 

Tweet 2

On May 5, #GivingTuesdayNow will drive a surge in support for communities and nonprofits around the world. Join us in supporting the #COVID19Fund and the lifesaving work of @WHO: https://bit.ly/2yjXWO2

 

Tweet 3

#GivingTuesdayNow is a global response to the unprecedented need caused by #COVID19. Join the movement by:

✅Giving thanks to a health worker or hero in your life.

✅Giving love to your community.

✅Giving support through the #COVID19Fund: https://bit.ly/2yjXWO2

Facebook

In response to the COVID-19 pandemic, the @World Health Organization (WHO) has sent more than 2 million pieces of personal protective equipment to more than 75 countries. But the world needs more to keep frontline worker safe. On May 5, the global community is coming together for #GivingTuesdayNow – an emergency response to the unprecedented pandemic. Join the @United Nations Foundation for this moment and support the COVID-19 Solidarity Response Fund for WHO: https://bit.ly/2KdVD1G

Instagram

Every year, #GivingTuesday unites the world in generosity. Now, during the pandemic, we need solidarity more than ever. On May 5th @GivingTuesday partners are coming together for #GivingTuesdayNow – an emergency response to the unprecedented need caused by #COVID19. We’ll be supporting the #COVID19 Fund in support of @WHO. Join us by clicking on the link in our bio. [Update to https://bit.ly/3cjla5K]

LinkedIn

There’s never been a more urgent time to support a strong global response to #COVID19. The @World Health Organization (WHO) is leading and coordinating this response, ensuring all countries can fight the pandemic, especially where needs are greatest. Join us on May 5 for #GivingTuesdayNow and be part of the global movement to support WHO’s efforts through the COVID-19 Solidarity Response Fund: https://bit.ly/2VftgH7

TikTok

This May 5 join us and the @UNFoundation to support the #COVID19Fund as part of #GivingTuesdayNow.

Assets

Other resources:

 

Thank you for joining us for this global moment of solidarity. Together we will make #GivingTuesdayNow a moment for unified action against the COVID-19 pandemic.