Mobile health (mHealth) is a solution for women – providing immediate, lifesaving services to address dire maternal, newborn, and child health (MNCH) challenges. This emerging field – a global movement – is reaching mothers, who need health services the most. No one organization, ministry of health, or company can do it alone, which is why knowledge-sharing through a global, mobile community is needed more than ever.
According to Sparking a Global Movement with MAMA, a new report commissioned by Johnson & Johnson, a partner of the Mobile Alliance for Maternal Action (MAMA), more than 230 organizations, from almost 60 countries downloaded MAMA’s free, adaptable vital health mobile messages. Organizations continue to use these messages to guide mothers through pregnancy and now up to their baby’s third birthday. As a result, more organizations that use these messages are sharing their key findings and have translated the messages in 20 languages. Because of these organizations, which include social enterprises, health organizations, and governments, we all have a new resource in the mHealth space focused on MNCH.
This is an example of why knowledge-sharing is so important to improving the delivery of mHealth for MNCH, but more participation is needed. We must continue to showcase how organizations have used vital health mobile tools including key takeaways on how to sustain and scale mHealth programs for moms in developing countries who depend on mHealth.
Having access to these culturally sensitive, vital health mobile messages is like “having a hospital at home,” said Nahura Sharon, a new mother in Uganda, who receives mobile messages through Living Goods, an organization that empowers women and operates networks of micro-entrepreneurs, who provide life-changing products and services.